Metapurse, the world’s largest NFT fund, approached Eventique after the attention it received when acquiring Beeple’s “Everydays: The First 5,000 Days” and asked, What can do we from here?

The agency co-created Dreamverse, an IRL NFT art, music, and technology experience featuring 10 OG NFT artists who curated more than 100 artists featured across three floors in Manhattan’s Terminal 5 venue, in a multitude of screens placed in an industrial landscape of steel structures.

By day, Dreamverse was a gallery experience with a live Indian music ensemble setting the mood; come night, guests turned over their unique NFT tickets and came to party with the likes of RAC, Alesso, Stretch Armstrong, and the first-ever reveal of Beeple’s “Everydays” in a live event setting.

The inaugural event, held during NFT.NYC, drew 3,000 attendees and defined how digital art could exist in a live environment.